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Janam Tea Shop Renews with Resound Marketing for Local and National Media Attention
Continued Outreach Efforts Will Build on Recent Feature Coverage in The NY Times, Star Ledger, Entrepreneur Magazine, and more |
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Princeton, NJ – March 1, 2006 – Resound Marketing, an integrated marketing and PR agency focused on helping clients “make some noise ,” today announced that Janam Tea Shop
in Jersey City, NJ has extended its contract for national and local public relations. Resound has worked with Janam since the store’s launch in March 2005, generating media attention throughout the New York metro area and on
a national level.
The ongoing program will continue to focus on getting exposure for Janam in the local and national media. Since its launch, Janam has been covered extensively in the local Jersey City press, and in regional media such as the New
York Times, Star Ledger, New Jersey Life, and others. On a national level, Janam has caught the attention of leading trade and business media, and will also be referenced in two upcoming books.
“It was definitely important to me in launching Janam to build a presence with the media. I proudly display my book of press clippings to everyone who comes to the store,” said Janam founder Amy Dubin. “Resound
has done a great job helping me fill that book, and I’m very excited to continue working with them.”
Janam’s PR program will continue to highlight the shop’s specialty teas, gift baskets, tea-blended cocktails, and other products, as well as promote tea tastings and other store events. Visit Janam on
the web at www.janamtea.com.
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.” With an expert in-house team and qualified network
of talented partners, Resound provides its clients with the full range of marketing and public relations services, customized to fit their exact needs and budgets. Core capabilities include marketing strategy, copywriting & collateral,
public relations, events & speaking, and retail alliances.
