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MetaGeek Taps Resound’s Technology PR Practice To Coordinate Face-to-Face Meetings with IT Media at Interop Las Vegas, Followed by the Launch of Two New Wi-Spy Products
Princeton, NJ – May 18, 2009– Resound Marketing, an integrated marketing and PR agency focused on helping clients “make some noise ,” today announced that that MetaGeek, a leading innovator and provider of USB-based Wi-Fi spectrum analyzer solutions, has selected the firm to promote its exhibit at Interop Las Vegas (www.interop.com), running May 17-21 at the Mandalay Bay Convention Center. At the show, MetaGeek will be showcasing Wi-Spy® 2.4i , a new low-cost, Mac-friendly USB device that helps users visualize, troubleshoot, and optimize 2.4 GHz wireless networks. At Interop, Resound will be arranging for media to stop by the MetaGeek booth, providing a coveted first look at Wi-Spy 2.4i, which is not scheduled for general availability release until mid-June.
MetaGeek’s line of Wi-Spy solutions are widely known as the smallest and most effective Wi-Fi spectrum analyzers in their class. Resound has supported MetaGeek at several past Interop conferences, scheduling on-site product demos and interviews with attending press and analysts – including Network World, Information Week, CRN, PC Magazine, Processor, Current Analysis, IDC, and others. Resound has also helped to coordinate feature coverage of MetaGeek’s Wi-Spy USB spectrum analyzers in Popular Science, PC World, eWeek, Computerworld, PC Magazine, CNET, Wi-Fi Planet, WiFiNetNews, Datamation, TMCnet, Web Worker Daily, Telecommunications, and more.
“We are excited to continue our promotional work for MetaGeek, and put our team’s technology PR savvy and media relationships to work for them at Interop and beyond,” said Kevin McLaughlin, Principal and Co-Founder of Resound Marketing. “Our Technology PR Practice draws from over 11 years experience working with emerging tech companies – from those offering consumer web sites and applications to developers of back-end enterprise solutions. With the combination of attrition and consolidation in the IT trade media, our technology clients are relying on us now more than ever to connect them with the right editors – to the secure coverage which will reach and influence their target audiences.”
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About Resound Marketing:
Resound Marketing is an integrated marketing and PR agency focused on helping clients “make some noise .”With an expert in-house team and qualified network of talented partners, Resound provides its clients with the full range of marketing and public relations services, customized to fit their exact needs and budgets. Resound leads campaigns for clients across a range of industries, and offers specialty practices for technology, consumer goods, green products, health and wellness, professional services, and non-profit organizations. Core capabilities include marketing strategy, public relations, copywriting & collateral development, event management & promotion, speaker placement, interactive promotions, and social media marketing.
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PR Contact:
Kevin McLaughlin
Principal
Resound Marketing
609-279-0050 x102
kevin@resoundmarketing.com |
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